Branding

In this exercise, you will brand for one of the following fictitious companies:
BottomsUp: A soda that is made from all natural ingredients with natural bubbly, mineral water... it only served in a bottle.
TinyTot: A clothing brand for babies made from recycled clothing.
OneSize: A jean brand that has half sizes and is unisex (no girl/boy).
Email me the company that you are choosing to do... by Wednesday, October 23.

Step 1

The company requires a virtual and print presence.  
You are to design a logo that can be presented in full color or grey scale effectively.
You are to do color studies (colors that work together), texture studies, shape studies, ... 
While doing this, you might want to do some research and find a reference point.  Include that in your work.

Step 2

Develop promotional material (posters/flyers) for your company.

What should the teacher see?

• I should see four (4)  19x13 (or 13x19) sheets full of
  • Sketches (You can scan your sketches in class, I have a scanner - or leave space on the  19x13 for the sketches and we can tape them on to the page)
  • References (other logos, patches of color, etc.).... This is research into your journey.
  • Finished ideas and final ideas...
  • I WANT TO SEE YOUR ENTIRE JOURNEY 

Please see the link below
Graphic Design Samples

Notes from teacher

Work mostly in ILLUSTRATOR.  You can do some work in Photoshop, but most work should be done in Illustrator.
​WORK IN CMYK mode.

Start Date:  10/21/2019
Due Date:  11/21/2019

I will do a walk through each week.
October 29
November 4
November 8
November 15